So you have a
Facebook page and you want to make money off it, right?
And you know
that the best way to easily turn your Facebook into some cash is to create a group
Bear in mind
that when you create your group you need to enable the wall features and other
features listed. This is where you're going to be making money. Be sure to list
your website/blog if you have one to direct traffic to it for free.
Now, you will
want to sign up for affiliate programs (Pay Per Signup) that pay you for simply
referring your friends who takes a free action like signing up, trying out an
offer, putting in their email on a form, downloading a free game, ringtone or
wallpaper etc.
Tips to Grow a Successful
Facebook Group
The Right Configuration: Make
sure you select a title, category and description that are relevant to your
business or offer because this will entice people to join your group. I also suggest
that you be as transparent as possible and offer information such as contact information,
website, phone number and location. This allows group members to associate the
group to an actual person rather than any old computer generated content.
To offer a real community appeal, enable the ability
for anyone to post discussions, wall posts, pictures and videos. Initially you
should make the group public which allows anyone to join and invite people to
the group; remember you do have the ability to remove members if needed.
Leverage existing Facebook Friends: It's
important to attract a strong base of members to your Facebook group, so invite
existing friends that may find your group valuable and who could become
evangelists for your group. This is where the viral part comes into play: your
friends' friends will notice that they joined a new group which will spark interest
from them to check it out as well.
Use your email contacts: Don't
forget about your friends outside of Facebook because Facebook Groups provides
the ability to import and send group invitations to your contacts from Outlook,
Yahoo, Gmail and Hotmail.
Press Releases/Blog Posts are other methods which you
can use to invite new members to your Facebook Group. Personally, I created a
call to action and placed it above the fold which reminds my readers to join my
group.
Keep the Content Fresh: Update
your group's Recent News, photos, videos, events and links regularly so that
members have a reason to return. Another simple tactic is deploying a welcome
message which greets new members and enforces the 'human factor' of the group.
Create relationships with new members: If
you have a group which is open to the general public then you will notice
people who are not your 'friends' join your group. These are the types of
people are there to get a feel for the quality of the group therefore make it a
habit to personally address them.
Benefits of Having Your Facebook Group
The benefit of creating a Facebook group is to make
more friends that share the same interests with you. That means you can easily
share ideas with your group members since they joined with a particular
interest in mind.
In that way, you can advertise your own products and
services, and even promote jobs and opportunities. Facebook is simply one of
the best social networks today, not only to make fun and always make friends
with each other, but also promoting your business and services which can be
applied by creating your own Facebook group.
However, when you have a group of say 150-300 or more
you can get good leverage by sending an email to the entire group. Yes, this is
one Facebook group feature that replaces the work of auto responder. With this
feature, you can easily send out a message to all your group members with just
a click. They best part of it is that they receive your messages in their
inbox, not in spam/bulk folder like some auto responder will do.
Therefore, using this feature, you can easily send out
your offers to your group member.
To make this work, you could develop a 3-6 part email
series promoting your money making offers and a schedule of when you are going
to send it out. Start by encouraging conversation on the group’s wall and
posting interesting threads on the group bulletin board. This gets people
active in your group and further bonded to it. More money for you!
Then start asking them questions. Ask them about their
concerns and how you can help. The more you engage your members the better.
This gives you a good running start.
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